Showing posts with label Grape Soda. Show all posts
Showing posts with label Grape Soda. Show all posts

Thursday, January 15, 2009

Just When I Thought I Was Out, They Pull Me Back In

After almost two years of intrigue, my recent experience had finally convinced me to give up on the notion that Newton Running shoes might be the perfect running shoe for me. If you have no idea what I'm talking about (first of all . . . where've you been?!?!), read this first (and be sure to read the comments).

As you can see, the Ironman at Law Blog is read way up in the land of Newtonia (either that, or those pesky spies at Google tattled on me). I haven't been able to locate Newtonia on my little "recent visitors" map, but I think it's near Boulder. Anyway, one of the Newtonians left a comment this week explaining that it was possibly the user, not the shoes, that were the problem. ("It's not me, it's you!") Yesterday morning, I spoke with the Newtonian that left the comment. Let's call her . . . Tory (since that's her name). And I must say that the Newtonians are very nice people. I wish more companies would take the time to talk with their customers the way Tory took the time to talk to me.

Two things in particular surprised me about our conversation. First, I expected the Newtonians to believe that everyone should be running in their shoes. This is not the case. "Nothing is for everyone" was one of the first things Tory said. And while Tory and I may still have different opinions about the percentage of runners that "should" be wearing Newtons, the fact that she did not say 100% was a pleasant surprise to me. The way I understand it, Newtons are designed to get us to run the way we were designed to run. Traditional running shoes are designed to keep us from hurting ourselves when we decide to run in a way that we weren't necessarily designed to do. Whenever we try to outsmart our Creator, bad things tend to happen (see, e.g., processed cheese and high fructose corn syrup).

This is why I've wanted to try the shoes for so long. Even though I was a candidate for motion control shoes, the more I ran in them, the more I was injured. Several years ago, I finally gave up on them, corrected my running form, shortened my stride, increased my cadence (I run with a 90-95 cadence now), and am now running a lot more miles, a lot faster, with a lot less injuries. This is what Newton Running is trying to encourage.

Tory also explained how to adjust to the shoes in a way that is somewhat different (or perhaps just more detailed) than the information found on the Newton website. The website says, "A general rule would be to take it easy for several runs. Enjoy the new feeling and do runs of 2 to 4 miles until you have about 25 miles total. At this point you should be fully adjusted and ready to go farther and faster." I had read this prior to trying the shoes, but like most people, did not want to decrease my mileage to only running 2-4 miles at a time until I adjusted to the shoes. I therefore planned to do one or two short runs a week in them, and do the rest in my traditional running shoes. You know the rest of the story.

Tory explained what sounds like a better approach to me. She suggests starting each run by running in the Newtons for 10-15 minutes, then changing into your normal shoes to finish your workout. After a while, you are able to increase the amount of time in the Newtons until you are eventually running all of your miles in them.

Ok, that makes sense, but I was still not convinced. That sounds like A LOT of trouble. "What's the benefit?" I asked, "Are you saying that if I take the time to adjust to these shoes, that I will be faster?" Her answer was the second thing that surprised me about the conversation. She said, "No. I can't guarantee more speed. But what I can say is that because of the technology, you will not do as much damage during your runs and you will recover faster than in a traditional running shoe." I followed up with, "So you personally notice a significant difference in your recovery time now that you run in the Newtons?" Her answer, "Absolutely."

WOW! Now they have my attention! I'm drinking the Newtonian Kool-Aid (or in my case, the Grape Soda)!

Every endurance athlete spends lots of time and even more money trying to figure out ways to recover faster. Just look at all the products out there (both legal and illegal) that are designed to get you back to training faster. We probably spend more money on recovery shakes than any of the other foods in our pantries. We wear compression socks/pants/shirts that promote blood flow to our muscles while we sleep and ride in planes. If recovery is what you're selling, endurance athletes (triathletes especially) are buying!

But how confident are they? Well, after my marathon in February, Tory has offered to send me a pair to try. I will then update all (or both?) of you, my faithful readers, about my experience. You and I will find out together if they will completely ruin me, or if the benefits outweigh the inconvenience of "adjusting" to the shoes. So far, I'm not yet convinced. My recovery time for my first 6 miles in them was a little over two weeks. But as the saying goes, "It's the poor musician who blames his instrument." This time, I will play it the way they tell me.

So that's where the Newton Project stands. After swearing to never run in them again, Tory served me up a nice tall glass of grape flavored Recovery Drink. And I'm preparing to drink it down with a huge smile. I may someday run in a blissful state of Newtopia. Or I may once again end up with a purple tongue, a stomach ache, and begging Lindsay for forgiveness. But either way, I will tell you all about it.

Wednesday, January 7, 2009

Grape Soda, Isaac Newton, and Confession

Hello. My name is Barry. And I have an advertising problem.

It's true. I sometimes buy products I know are not right for me simply because the advertising is pure marketing GENIUS.

Take, for example, the time that I was pumping gas and there was a grape soda ad on the gas pump. It was a picture of an open ice chest, full of ice and cans of sweet delicious grape soda. At that moment, I decided that nothing would taste better than a grape soda, and I HAD TO HAVE ONE. Luckily, I was at a gas station, and therefore went directly into the store and purchased one. It only took one drink for me to decide I had been duped. But not willing to admit my mistake, and not one to throw away something I just paid for, I stubbornly finished the grape soda . . . which left me with a stomach ache, a purple tongue, and a sugar high fructose corn syrup high. Now every time I see an advertisement and suggest that whatever is being advertised looks cool, my wife will sarcastically say, "MMMMMMM, grape soda!"

My latest fall to the lure of advertising came a couple of weeks ago. After lots of marketing at Ironman events and in magazines, I decided that the Newton Running shoes looked like they could be just the thing to make me a super fast runner. Craig Alexander runs in them, and he just won in Kona, so they MUST be good, right!? I asked Lindsay about them, and she quickly said they were not right for me. Now, I know that she knows more about running shoes than I. And I know that she knows my running style better than I. And I know that she knows what is and is not the right thing for me to do/wear/have/try/eat/drink/etc. in training than I. But come on, Craig Alexander wears them!! And their website is really cool!! So the Saturday after Christmas, I ran in a pair of Newtons. And they felt GREAT!!!

. . . for about 3 miles. Then my calves started getting tight. And my ankles got tired. And my arches started hurting. In the span of about a quarter mile, I went from "Wow these are GREAT!" to "HOLY CRAP! What have I done!?" I only "ran" 6 miles that day. My only thought at that point was "Lindsay is going to kill me!" I couldn't wait to see what type of torturous intervals she would put me through to teach me not to blow her off again. No problem. Lindsay's out of town for the holidays. I can recover from this before she gets back. No more running in the Newtons until I have the time to adjust to them. Eight weeks out from a marathon is not that time!

The following Monday, I could barely walk because of the pain in my lower legs. Every single muscle from about mid-calf to the tips of my toes was screaming at me every time I took a step. Tuesday was a little better, so I laced up my normal running shoes and headed out the door. I made it 1.6 miles. Turned around. And walked home.

I felt fine on the bike, so I went on several long bike rides the rest of the week. Then Saturday, a full week after my little experiment, I went out for a long run. It was the most painful 12 miles of my life (it was supposed to be 16!).

I'm feeling better now after having confessed my sins to Lindsay, and running easy, massage, and stretching yesterday. Today is MUCH better. I actually think I will recover in time to get in a solid 2 hour run this weekend. We'll see. First, Lindsay prescribed the "someday you will listen to me" intervals for tomorrow morning. They are going to be tough on my sore, tired legs. Better take a Fuel Belt with me! Those look really cool! And Craig Alexander uses them! Sweet.

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